American Insurance Marketing and Sales Society

The practical go-to source for building insurance marketing and sales success!

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As a membership-driven organization, our mission is to provide marketing and sales training and tools to property/casualty insurance agency owners, producers, support staff and insurance company personnel.  Membership is open to anyone in the insurancy industry in the pursuit of sales excellence and professionalism.  The AIMS Society is the creator of the Certified Professional Insurance Agent (CPIA) professional designation, along with other beginning and advanced-level marketing and sales training workshops.  Learn more about all we do by visiting the various areas of this site.  We look forward to your involvement as you strive to build an even better sales culture within your organization!


AIMS Society / CPIA

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Kitty Ambers, AIMS Society Executive Director

Recent Industry News featuring AIMS Society:

• August, 2010 - AIMS Society partners with Steve Anderson of The Anderson Agency Report, and Duke Williams of Simplier-Easier-Payments to host Agency Internet Bootcamps is 3 locations - NY, VA & AL.  Learn more.

• July, 2010 - AIMS Society Past President is featured in "PIA in Accord with ACORD".  See how Keith Savino, CPIA is creating a positive impact on our industry! 

• June, 2010 - Ambers states...“We call it Pro-to-Pro because it is designed totally around networking, idea sharing, round tables, panel discussions and then also fun and casual networking events. The feedback we get year after year after year is that there’s nothing like hearing things from people who have been there and done that.” - See the full article as featured in Small Meetings magazine

• April 9, 2010 - A survey of American Insurance Marketing & Sales (AIMS) Society members shows adoption of social networking and marketing tools, including LinkedIn and Facebook, is leading to reduced dependence on more traditional media, including Yellow Pages and mailing-list brokers.  Read the full article.

• Twenty-four individuals achieved the CPIA designation during the April 6-8, 2010 CPIA seminar series hosted by the Independent Insurance Agents of Alabama!  See the complete list of new designees!

• Agent Group, Insurance Carrier Recognized for Marketing Initiatives - PIA-NY, NJ, CT and PURE receive AIMS Society Awards - Read the Press Release (photo included)

• Ambers quoted in National Underwriter article - "Agents Must Learn to Earn...." - Read the Article

• "Training Service Staff to Help Boost Agency Revenue", Ambers featured in Insurance Journal Article - See the article

• AIMS Society Executive Director, Kitty Ambers, takes part in ACORD TV on Web 2.0 applications for Agents - View the Video

• AIMS Society Executive Director, Kitty Ambers, is featured in Get Real Time promotional ad – See the Ad

• AIMS Society Member, Marty Lebson, Inspires Chinese and American Agents – Read More
 AIMS Society - PO Box 35718, Richmond, VA  23235 - 877-674-CPIA(2742) - Fax: 703-579-8896
For more information, email us at info@aimssociety.org.